AI Consultant & Educator
AI that pulls
its weight.
Practical AI training and 1:1 sprints for founders and senior leaders who want AI actually working in their business.
Get the free AI mistakes guide →Delivered instantly. No spam, ever.

How we work together
Three ways to get AI working in your business.
Discovery Call
Free · 30 minutes. No pitch, no obligation.
We'll map where AI could save you the most time and identify quick wins for your business.
- ✓ Understand your role and challenges
- ✓ Identify quick AI wins
- ✓ Personalised next steps
Strategy Sprint
£1,500 · 2 hours, private session. Prioritised opportunities and full roadmap.
A private session for founders and senior leaders, to find your highest-value AI opportunities and plan how to deliver them.
- ✓ Designed and led by Samantha
- ✓ Pre-session strategic intake
- ✓ Prioritised opportunity map
- ✓ Session recording
- ✓ Full roadmap within 24 hours
AI Training
From £3,500 · Up to 10 participants
Give your team the skills to improve their own workflows and build useful tools with AI, without constantly relying on external consultants.
- ✓ Foundations: work smarter and build reusable workflows
- ✓ Builders: build your own tools with Claude Code
- ✓ Half day £3,500, full day £5,500
- ✓ Tailored to your team, online or in person
Looking to upskill your whole team? Start with AI training for companies. Need the whole thing built for you? For end-to-end AI implementation (strategy, build, deployment), I deliver through my agency, Emigre AI → Many clients continue on an ongoing partnership afterwards.
Who's teaching you
I'm Samantha.
Founder, Emigre AI · PhD, University of Bath · Ex-GoCardless · Based in the UK
I hold a PhD in data science and worked at GoCardless before building AI systems for clients across fintech, SaaS, and B2B services.
My work includes a tender intelligence platform that surfaced over £4M in opportunities for one client in its first 60 days.
Free guide
The AI mistakes I see
everyone make.
And the fixes that take five minutes. Free, delivered instantly. You'll also get my weekly practical AI newsletter (unsubscribe anytime).
No spam, ever.